
What We Hear?
1. Lack of Awareness
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Many subs are unaware that these certifications exist or that they can even qualify.
2. Perceived Complexity
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The application process is often perceived as time-consuming and bureaucratic. Gathering corporate documents, financial records, and notarized forms can be overwhelming without assistance.
3. “I Have Enough Work” Mentality
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Some contractors already have a steady workflow and don’t feel the need to market themselves. You may not realize that certification opens doors to long-term, higher-value contracts.
4. Language & Access Barriers
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For immigrant-owned businesses, language and digital access barriers can deter them from initiating the process. Government portals and PDFs aren't always user-friendly.
5. No Immediate ROI
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Certification doesn’t guarantee work, so if you don’t understand how to leverage it (e.g., through capability statements, matchmaking events, or bid portals), it feels like a wasted effort.
How We Can Help!
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Simplifying the process (we do the heavy lifting!)
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Offering affordable rates and bundle packages
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Connecting certification with fundamental business growth tools like prequalification and RFP support
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